# identity.md

## Organization Overview
- **Company Name:** Minnie Lane
- **Mission:** Minnie Lane celebrates youthful playfulness in an elegant and timeless way, blending art history with pop culture to produce refreshing wearable art. The brand is born from a lifelong love of art, fashion, and storytelling, creating playful, elegant, and lasting jewelry.
- **Company Structure and Legal Entity:** Details forthcoming.
- **Founded Date and Location:** Launched in 2017. Location details forthcoming.
- **Size and Scale:** Details forthcoming.

## Leadership & Team
- **Key Leadership Profiles and Roles:**
    - Minnie Lane Phillips (Mimi) - Founder, Stylist, and Art Director (https://minnielanedesigns.com/pages/our-story)
- **Team Structure and Departments:** Details forthcoming.
- **Company Culture and Values:** Emphasizes youthful playfulness, elegance, timelessness, artistic expression, and storytelling, creating lasting and high-quality wearable art.

## Operations & Structure
- **Business Model and Operational Approach:** Operates as a jewelry line, designing and selling unique wearable art that blends art history with pop culture.
- **Location(s) and Geographic Presence:** Details forthcoming.
- **Key Partnerships and Affiliations:** Engages in collaborations (https://minnielanedesigns.com/pages/collabs). Specific partners are not detailed.